Landscape Notes: American Beautyberry, Callicarpa americana, is a plant that looks good as an individual specimen or in groupings. It is a border plant for the garden, and does well in partial shade under border trees. The fruit is spectacular in the fall. This is a fine choice for naturalizing!

Exposure/Culture: American Beautyberry, Callicarpa americana, performs well in full sun to partial shade conditions. Prefers a moist, well drained soil, and a layer of mulch to help retain moisture. Cut to the ground every few years to control size or to rejuvenate.

Other Notes: American Beautyberry, Callicarpa americana, has a medium green foliage that will turn yellowish in the fall. It produces purple berries from the pink blossoms. And flowers on the new wood each year.